2014年10月12日星期日

The Obama Campaign's Use of Social Networking Tools

    Computer becomes more and more popular in our social lives. I believe that not only Mr. Obama use the computer in the campaign, there must have many other candidates doing the same thing. According to the article,by the benefits of using computer,Mr. Obama creates his own website first, then he sends text to youngsters, and the last he posts his speech video on the YouTube which help him win the campaign.

    I think Mr.Obama is the most successful person who use the social networking sites to help with his election. Firstly. he creates his  own office site to help the voter to register to donate money as a volunteer. That website is very easy to access and also help people with voting. Secondly, Obama find out that younger generation who are under 25 years old texting messages with friends more than use computer. So, he sends out a message with 160 characters to point out what everybody should be. the article also mentions that, "A music video set to an Obama speech- " Yes We can," by the hip-hop artist Will.i.am it has been posted repeatedly on You Tube , but the top two postings alone have been views 10 million times." it means people  can know him and understand him more clearly from the video.

    In conclusion, I believe that the social network really help Mr.Obama to win the campaign, because his own website page helps voter get more easy to vote, and also let people to understand and trust him from those messages he sends, and the video in You tube.

   

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